The Content Marketer’s Fact Pack
Facts and Figures for the Modern Marketer
Welcome to the data-driven way to build relationships using content. OneSpot’s machine learning technology serially delivers multiple pieces of content to your users based on their interests and digital journey stage.
From the moment OneSpot encounters a user, we start to build a Content Interest Profile, a single, dynamic view of the user’s interests, preferences and digital journey stage.
It’s great to get many people to click on your content. But it’s even better to get people to click on many pieces of content.
OneSpot unifies engagement with your content across web, mobile, social, email and display channels - all informed by a central profile and history of each user.
Just a few simple integration steps and you’ll be on your way.
Sure, clicks and page views are great. But we optimize for the outcomes that matter most for your brand like awareness, consideration, preference and more.
Request a demo today.
"OneSpot’s real differentiator is its Content Sequencing Engine, which tracks where viewers are in “the customer journey” and targets ads accordingly."
" OneSpot’s proprietary Content Sequencing® technology takes a data-driven approach to optimizing the connections between content, audience and business results."
"OneSpot uses machine learning to predict which piece of content will be the most relevant for a reader."
"OneSpot promises to avoid repetition by sequencing content based on how people respond to what they've already seen or what they're doing online."
"By promoting their content on other sites, Remington was able to reach more of its target audience of female viewers."
"Leveraging the reach and targeting of exchanges for branded content distribution is fascinating; using it as a means to tell stories in an iterative way is even more interesting."