OneSpot Expands Management Team to Accelerate Product Innovation and Revenue Growth

Appoints Seasoned Technology Executive, Javier Aldrete, as VP of Product, and Marketing Technology Sales Veteran, Jon Perrin, as SVP of Sales

AUSTIN, Texas (January 17, 2019) – OneSpot, the leading marketing technology company for cross-channel content individualization, today announced it has appointed two new executives to its management team. Javier Aldrete joins OneSpot as Vice President, Product, and Jon Perrin joins as Senior Vice President, Sales. Aldrete brings over 20 years of experience applying Artificial Intelligence, Predictive Analytics and Business Intelligence to solve problems across various business areas. He will be responsible for OneSpot’s product vision and road map. Perrin brings two decades of experience leading sales organizations in the marketing technology space. He will be responsible for sales strategy and growth, expanding the portfolio of OneSpot’s enterprise customers, which includes Unilever, Campbell’s, L’Oréal, USAA and Under Armour. Aldrete is based in Austin and Perrin is based in New York City. Both will report directly to OneSpot Chief Executive Officer Steve Sachs.

“Javier and Jon are veterans in the marketing and sales technology industry, with Javier bringing expansive knowledge on the delivery of software products, solutions and services, and Jon’s deep experience leading high-performing sales organizations and building strong customer relationships,” says Sachs. “OneSpot’s machine learning-based Individualization Platform ensures that every brand interaction offers a moment of relevant discovery, creating the optimal content experience for every individual — in the moment — in a scalable and sustainable way. As we look to accelerate product innovation, grow our business, and deepen relationships with our customers, we are confident that Javier and Jon will be valuable leaders during this fast-growth stage for OneSpot.”

“I’m thrilled to join the team during this transformative period, with OneSpot paving the way in personalization and enabling brands to make the leap from segmentation to a true one-to-one content experience,” says Aldrete. “OneSpot’s ability to help our clients bring people closer to the content that matters most to them is a must-have for brands looking to create deeper and more meaningful relationships with their customers and prospects,” adds Perrin.

A seasoned technology executive, Aldrete brings decades of experience leading the delivery of SaaS and Enterprise Software products, solutions and services in areas such as Marketing, Sales, Performance Management, Profitability, Price Optimization, Social Analytics and Financial Reporting. Before joining OneSpot, he was Vice President of Product Management at Zilliant, an AI Software Solutions Company. There, he was responsible for the sales optimization product offerings’ vision and roadmap. Prior to that role, he was Senior Director of Program Management at MicroStrategy. Javier has a MS in Engineering and Technology Management from The George Washington University and a BS in Computer Science from Tecnológico de Monterrey in Mexico. He resides in Austin, TX.

With more than two decades of strategic sales leadership experience, Perrin joins OneSpot after successfully expanding customer bases and growing revenue at businesses ranging from enterprise market leaders like Salesforce and Omniture (acquired by Adobe) to innovative marketing and personalization technology companies like Swrve, Dachis Group (acquired by Sprinklr), Monetate and Wayin. A graduate of Stockton University, Perrin holds a bachelor’s degree in Accounting. He resides in Monmouth Beach, NJ.

About OneSpot
OneSpot is the leading marketing technology company that delivers content individualization across digital channels, enabling brands to deepen their relationship with customers and prospects. Our machine learning-based technology automates individualization so brands can easily transition from segmentation to a true one-to-one content experience, and increase engagement with minimal effort and no ongoing maintenance. OneSpot’s sophisticated technology and best-in-class managed services are used by customers including Nestlé, L’Oréal, Unilever, Ally Financial, USAA, Under Armour, Campbell’s and other leading marketers. Privately funded and based in Austin and New York City, OneSpot is a Forbes Top 100 Brand Publishing Solution, a three-time AlwaysOn Global 250 Winner and a four-time EContent 100 Winner.