The Email Individualization Imperative
Today, largely due to advances in the application of AI and machine learning technology, marketers can now effectively and efficiently drive email marketing messages to segments of one, at scale.
Based on recent research by The Relevancy Group and OneSpot, this webinar discussion examines:
- The impact of personalized mailings on email response rates
- The amount of time organizations dedicate to the human curation of content personalization, and strategies you can put in place to up-level to more strategic work
- The improvements marketers can expect to see when utilizing AI and machine learning in their email marketing programs
Watch the Email Individualization Imperative Webinar today!