Email Individualization at Scale

50% of consumers who ignore emails from brands say they do so because of irrelevant product recommendations.

Drive deeper and more meaningful engagement with your email programs by delivering individualized content, products, offers and actions to every subscriber in an automated way.

"With an extremely diverse customer profile, we faced real risk in sending overly broad content to everyone. OneSpot's sophisticated approach to email individualization not only solved that problem, but also helped to simplify operations — we've slashed email production times while increasing subscriber engagement!"

Jay DeFoore, Sr. Manager
Global Engagement & CRM, Under Armour

OneSpot InBox

Ensure every email interaction offers a moment of relevant discovery, naturally moving buyers along the customer journey by automatically serving up the content, products, offers and actions they are most likely to click on.

Deliver an Individualized Email Experience

InBox instantly analyzes all of your brand’s content, products, offers and actions and automatically curates the most relevant experience for each subscriber based on multiple signals, such as user behavior, content consumption history, and real-time trends.

Improved Relevance
repeat engagement

Boost Email Performance and Website Visitors

Through individualization, your brand can engage millions of subscribers, each with their own customer journey, delivering endless combinations that drive greater content consumption, significantly increasing the number of website visitors from increasingly relevant emails.

Reach and Engage Your Audience More Often, With Less Effort

OneSpot InBox makes it easy for your team to increase the frequency of email touch points—from monthly to weekly—with no additional effort, decreasing email creation time by 80–90%. With OneSpot, quickly evolve from rules-driven marketing and basic segmentation—or no personalization capabilities at all—to a one-to-one email experience.

content personalization
heat map

Get Greater Insight into User Behavior and Content Performance

Make more informed editorial decisions with OneSpot’s Intelligence by gaining insight to how your content is resonating with subscribers and which actions are moving the needle. Quickly identify best performing content by understanding content quality scores and click-to-open rates, and make data-driven decisions around content, incentive and offer development. What’s more, seamlessly integrate datasets with your CRM, CDP and DMP, creating a comprehensive, unified view of your prospects and customers.

Seamlessly integrates with all major ESPs and MAPs, including (but not limited to):

Oracle Responsys
Cheetah Digital (Experian)
Epsilon Agility Harmony
Cordial
Marketo
Iterable
Salesforce Marketing Cloud
IBM Watson Campaign Automation(formerly Silverpop)
Whatcounts
Campaign Monitor

See the OneSpot Individualization
Platform in Action

Learn more about how we can help you develop deeper relationships and
improve business outcomes by individualizing your brand’s customer experience.

Request a Demo